Blog

Audio News Stand

Artist, Publishers, Advertisers, and anything in between will be here. Enjoy!

The Wake-up Call Spotify Has (not) Been Waiting For

The Wake-up Call Spotify Has (not) Been Waiting For

The rise of NFT, mainly via Ethereum Blockchain technology, should have at least one good outcome- motivate Spotify to re-think its compensation program towards content creators. How do I describe NFT? Called the “Aura of Authenticity”, the NFT is a...
Digital Audio Ad Spend On the Rise

Digital Audio Ad Spend On the Rise

Advertising investment in digital audio can be expected to grow significantly in the UK over the next 12 months, with the majority of advertisers admitting they will pump more money into the channel. A survey of 215 senior and mid-level executives at leading media...
Why Audio Is Exploding And How Companies Are Monetizing It

Why Audio Is Exploding And How Companies Are Monetizing It

These questions originally appeared on Quora – the place to gain and share knowledge, empowering people to learn from others and better understand the world. Answers by Michael Mignano, CEO and Co-founder, Anchor, on Quora: Q: What is driving the growth in audio...
Why Audio Is Exploding And How Companies Are Monetizing It

How brands are experimenting with digital audio advertising

Consumers in the UK are increasingly streaming music and podcasts to their connected devices, with 24 million people now doing so in the UK each week, according to the latest audio survey by RAJAR. With that comes opportunities for brands to target consumers with...